AdMob
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Need Niche Network Group Buying Deals? Meet ChompOn
TechCrunch &bull Today
TCDisrupt finalist ChompOn officially launches its major product foray into the deals space with its platform for publishers going live today. Attempting to take on the saturated deals aggregation space among competitors Yipit and 8coupons, the company offers hyper-targeted white… Full Story »
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Feds Consider Google-ITA Deal: Damned If You Do, Damned If You Don't
Search Engine Land &bull Yesterday
In what is becoming an annual ritual Google announces a dramatic acquisition, pundits speculate about the potentially market-changing impact and anti-trust investigators give it a long, hard look - only to allow it in the end. Last year the transaction… Full Story »
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StratosHear Launches MobiAdz, India's Seventh Mobile Ad Network
Avashya &bull Sep 1, 2010StratosHear, which was earlier focusing on providing audio advertising on mobile caller ringback tones, has now become the seventh company to launch a mobile advertising network in India, after InMobi, Admob, ZestAds, Mobisolv, Navteq Media Solutions and most recently, NetworkPlay.… Full Story »
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Apple's iAds: Only For Big Spenders?
FastCompany: Technology &bull Aug 31, 2010
Registering for Fast Company is easy, just fill in the blanks above and submit a comment. Once your account is approved, update your profile page and start a discussion. Your email will not be shared with the public, or any third-party advertisers. Apple's… Full Story »
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Big Technology Grows More Desperate (PAR, DELL, HP)
Silicon Alley Insider &bull Aug 30, 2010
With HP upping its bid to $30 in the bidding war with Dell for storage networking 3Par, it's starting to send the sign that big technology companies are desperate. It's looking more like they are stuck. They can't grow internally, so they have to look outside for growth. Actually, if you think… Full Story »
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The Fragmented Future Of Mobile Ad Networks
TechCrunch Web 2.0 &bull Aug 28, 2010
It's no secret that Google, Apple and even RIM want a piece of the $1 billion-and-growing mobile advertising market. The fight over share of ad dollars is even resulting in possible anti-competitive practices. Apple's developer licensing agreement update in June basically says it reserves the right to block Google's AdMob from serving ads on the iPhone and iPad, allowing only "independent" ad-serving companies to serve ads on the devices. But in… Full Story »
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Justice Department Is Taking A Closer Look At Google's ITA Purchase
Paid Content Yahoo &bull Aug 28, 2010
Google's proposed $750 million acquisition of travel search technology provider ITA Software isn't ready for take off quite yet; Google says the Department of Justice wants more information about the acquisition before giving the deal its OK. In making the… Full Story »
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Government Takes Closer Look at Google's ITA Acquisition
New York Times Web 2.0 &bull Aug 27, 2010
Google said Friday that the Department of Justice this week requested more information and time to review the search giant's acquisition of ITA Software, the flight information company. Google announced plans to buy ITA for $700 million last month. ITA's… Full Story »
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Flurry's AppCircle Rewards lets developers pay you for app downloads
Venture Beat &bull Aug 25, 2010
Flurry is announcing today the launch of AppCircle Rewards, an iPhone marketing program that rewards users who agree to download recommended apps. The program is an expansion of Flurry's AppCircle cross-selling program, which recommends apps to users based on their… Full Story »
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AdMob's Developer Resource on Developer Day page 'Videos, Slides'
D'Technology Weblog &bull Aug 23, 2010
Google owned AdMob in March this year hosted a day for the developer community to come together and share best practices in mobile. For those of you who couldn't attend, the Google/AdMob team have compiled videos and presentations from the… Full Story »
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Top 5 Mobile Advertising Trends To Watch
Mashable &bull Aug 19, 2010
Mobile advertising is increasingly important, as cell phone adoption rates, especially smartphone adoption rates, soar. With a range of mobile advertising options, including SMS, WAP, mobile app display ads, search ads, rich media, video and push notifications, the landscape can be a bit complicated. After a tough 2009, advertisers are expected to increase mobile and digital marketing budgets over the next year. With this in mind, it's essential that advertisers keep up-to-date on their options in the mobile space. Here, we've laid out five mobile advertising trends to watch over the coming year. Let us know which trends you're keeping… Full Story »
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iOS still receives majority of independent mobile ads
Ars Technica &bull Aug 19, 2010
With AdMob no longer releasing analytics data while it waits for the fallout from Apple's policies on collecting device data, and Quattro Wireless now under Apple's wing, Millennial Media is left as one of the largest independent ad networks still… Full Story »
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Google buys virtual-currency firm Jambool
SF Gate &bull Aug 14, 2010
The Mountain View company didn't disclose terms of the agreement, according to an e-mailed statement today. Jambool, also known as Social Gold, helps online companies manage virtual currency, which can be used to buy items within games and other applications.… Full Story »
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Samsung Uses AdMob For LED 3D Televisions Promotion To Mobile Users
D'Technology Weblog &bull Aug 11, 2010
Samsung and MediaVest, partnered with AdMob to promote a new line of "LED 3D" televisions to mobile users. Samsung team ran an Insight Express brand study to measure the impact of mobile advertising on key brand metrics. According to brand… Full Story »
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Report: EU getting involved in the FTC Apple probe
Cnet News &bull Aug 11, 2010
Regulators from the European Union are getting involved in the Federal Trade Commission investigation of Apple's business strategies that was opened up in June, according to a New York Post report on Tuesday.. The inclusion of the EU regulators means… Full Story »
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European Regulators And FTC Both Looking Into Apple's Policies, Report Says
Paid Content Yahoo &bull Aug 10, 2010
Back in June, it was reported that the FTC was reviewing allegations into Apple's new policies that limited access to the iPhone's the mobile-advertising market for rival platform providers. Now, the New York Postis reporting that European regulators have teamed… Full Story »
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Why Apple should buy Skype
Venture Beat &bull Aug 10, 2010
Everyone is hyped up about the Skype IPO, which promises to revive investors' interest in Internet stocks and turn a quick profit for its backers, a group which includes Web wunderkind turned Internet elder statesman Marc Andreessen. But if he plays his cards… Full Story »
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Greystripe brings its banner ads to AdWhirl
Venture Beat &bull Aug 4, 2010
Mobile ad network Greystripe said that its ads now work with ad network "mediator" AdWhirl, the first of what it says will be a number of integrations with similar services. These mediators allow mobile app developers to pull advertising from… Full Story »
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Google's YTD Acquisition Tab: $1.1 Billion
Jatin Mahindra &bull Aug 2, 2010Sometimes, when acquiring a company, Google puts out multiple press releases and blog posts, sharing financial details and all other sorts of information. Sometimes the search giant just mentions the purchase. Today, though, Google had to disclose a few details… Full Story »
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Congratulations, Google: Android Is A HUGE Success So Far (AAPL, GOOG)
Silicon Alley Insider &bull Aug 2, 2010
Hedge Funds... Google's Android isn't making any money yet, while rival Apple is printing billions. Android is a bet on the future of mobile advertising, something that first requires Google to achieve massive scale. And with a huge year already -- including beating Apple and RIM in the U.S. last quarter -- Google is on its way. Their software looks alike, sort of; they both have app stores with thousands of apps available; and their newest phones -- Apple's iPhone 4 and Android-based devices like the HTC Droid Incredible -- look like they could… Full Story »
